Recently, the presentation ceremony of the plaques, issued by the Bureau of Shanghai World Expo Coordination for the designated travel agencies of the experience trip of “Expo 2010 Shanghai China”, has been held in our city and Huaxia Tourism Company was the only designated travel agency selected in our city. On the same day, around 5,000 citizens of the city registered for the “Shanghai Expo Experience Trip”. Although there are still five months to go until the Shanghai Expo, the relevant tourist routes of the “Expo Experience Trip” have been preheated. Recently, the workgroup of the Yangtze River Delta special cooperation project on the Shanghai Expo Theme Experience Trip has determined the second batch of the 52 demonstration sites, including the Jinhua-Yiwu tourist route (themed as “The Chinese Legend of Petty Commodities”), Ningbo-Hemudu,Yuyao route (themed as “The Prototype City of Seven Thousand Years”), Hangzhou-Liangzhu Culture route (themed as “The Treasure Box of Five Thousand Years of Civilization”) and Wenzhou-Lucheng/Ruian route (themed as “The Glamorous Commercial City &Cozy Town”). The “Yangtze River Delta Shanghai Expo Theme Experience Trip” is a rare chance for the cities in Yangtze River Delta to grasp the opportunities of Shanghai Expo, participate deeply in the Expo and share the big cake jointly. During the “Experience Trip” activity, a series of brand promotion activities will be held synchronized with the Expo, mainly including the exclusive interviews with the mayors as well as dialogues with the director generals of the tourist bureaus in all cities concerning the Shanghai Expo Theme Experience Trip, city image promotions and broadcast exhibitions of promotional films. At the same time, serial media reports, picture exhibitions and albums, tourist brochures and maps, and tourist promotional films and special column TV programmes will be produced and launched in the Yangtze River Delta cities, contributing to the integration process of the tourism of the Yangtze River Delta. The principal of the city’s tourist department says that, to better share the fruits of the Expo with the help of the “Expo Effect”, our city plans to package and launch new tourism products for the Expo and join the city tourism circle actively during the “Yangtze River Delta Shanghai Expo Experience Trip”, so as to show to the world the luxuriant Expo-themed elements, the beautiful natural environment and profound cultural deposits of our city as well as bring to the tourists a closer look of the “Chinese Legend of Petty Commodities” and let them deeply understand the multiple meaning of “Better City, Better Life” while they are shopping and traveling. As introduced by the principal of Huaxia Tourism Company of the city, in Zhejiang Province, only China Travel Service Zhejiang Group Co., Ltd. and Zhelun Overseas Travel Co., Ltd. have been selected as the designated travel agencies for the Shanghai Expo Experience Trip. As a franchised enterprise of China Travel Service Zhejiang Group Co., Ltd., Huaxia Tourism Company is benefited thereby. So, to buy group tickets in the designated travel agencies of Shanghai Expo, one will enjoy the preferential price. Therefore, the travel agency has also formulated routes for the one-day and two-day tours of the Expo Experience Trip, so as to organize more citizens in Yiwu City and travelling traders to participate in such a grand Expo.
